Spring Into Style Saves
Rachael Russell
Miami, FL – April 16, 2015 – You may have seen her jetting around town to the latest boutique grand openings, behind the scenes at a magazine shoot or concocting the latest looks for Miami’s elite. What you may not know about local FORD fashion stylist Rachael Russell is that she is currently spearheading an incredible organization that is making a huge impact on not only people here in the community, but around the country. Russell’s fashion-filled world goes far beyond simply putting together a great outfit, it’s about making people of all walks of life feel great about themselves, and lets be honest, there’s nothing like the feeling of wearing an outfit to make you feel like a million bucks. Sadly for many people a new outfit is not always an option.
After taking her two younger brothers back-to-school shopping in 2010, Russell began to reminisce on some of her own exciting memories of picking out her looks to rock for the new school year. She quickly realized that not every student is able to afford that annual trip, and was inspired to create something that gives those less fortunate the opportunity to feel confident about his or her personal style. Founded by Russell, Style Saves all began with a small idea in mind: build confidence through clothes. Recognizing that there was a community with a love for style and desire to give back, Rachael hoped to inspire a new generation of philanthropists.
Rachael Russell
I was inspired to create something that gives students the opportunity to feel confident about his or her own personal style.
Rachael Russell, Founder of Style Saves
Style Saves raises funds through fashion-focused events in order to provide underprivileged students with clothing, shoes, and accessories. In collaboration with The Miami Foundation, Style Saves works with retail stores, designers and boutiques to provide these students with brand-new outfits for back-to-school. As a young entrepreneur, Russell’s focus is on youth, knowing that by instilling confidence from an early age, the opportunities for success are endless. With a hand-selected board comprised of influential and philanthropic professionals from a wide range of industries, each member utilizes their network of contacts to spread awareness about the initiatives at hand and garner the right crowd at each event.
Rachael Russell
Style Saves works with several well-known organizations including Big Brothers, Big Sisters, Miami Children’s Hospital Foundation, Irie Foundation, The Lotus House, Honey Shine, Girl Power, and has strong partnerships with luxury partners in fashion, liquor and hospitality industries. In collaboration with the Miami Foundation, Style Saves works with retail stores, designers and boutiques to provide students with a personally styled, new outfit for their first day of school.
Rachael Russell
What’s unique about Style Saves is that they take a true interest into the personal styles of their students and clients, making a point to find out their favorite musicians, icons and idols are to ensure each person is left feeling comfortable and happy. “Seeing the looks on the kids faces as they’re able to leave our events with brand new clothing, shoes and accessories is really cool,” exclaims Russell, “Additionally, being able to provide parents and caretakers in our community with the support they so desperately need is equally rewarding.”
Rachael Russell
Although Style Saves has been making an incredible impact on children and teens around the country they are still facing one difficult aspect of running an organization, fundraising.“We want to help so many more students than we’re able to, but are working hard on finding more opportunities to raise the capital to extend our efforts,” says Russell. Style Saves is always seeking new clothing, shoes and accessories to accommodate their students. Fundraising activities include various social and fashion events, which help garner funds and raise awareness for the organizations cause and most importantly—the children.
What’s next for Russell and Style Saves? Currently operating in Florida, New York, Connecticut and Rhode Island, as well as working on international initiatives in Haiti, Colombia, Indonesia and Nicaragua, Style Saves plans to expand and share their message throughout LA, Chicago and Boston.
Rachael Russell
Style Saves is the perfect way for fashionable philanthropists to give back and for the students to feel really confident about the way that they look.
Rachael Russell, Founder of Style Saves
