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Coral Gables, FL – April 10, 2015 – The Collection, South Florida’s foremost luxury automotive dealership, together with McLaren Automotive, celebrated the arrival of the all-new McLaren 570S Coupé – just days after its premiere at the famed New York Auto Show. “The future of the McLaren brand is extremely bright with the launch of the first model of the new Sports Series,” said Ken Gorin, President and CEO of The Collection. “The McLaren 570S combines superb performance with an unmatched driving experience for day-to-day usability, which is a perfect fit for our dealership and Miami.” McLaren has completed its three-tier model strategy by adding the Sports Series to the already-established Super Series and Ultimate Series. The Collection is the first dealer to receive the 570S on a multi-dealership North American tour. More than 50 VIP guests flowed into The Collection for the two-day private appointments, enjoying light catering, an augmented reality display of the 570S and a display of McLaren’s jaw-dropping sports cars including the evening’s main-attraction – the all-new 570S; the 650S and McLaren’s hypercar – the P1™.

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The McLaren 570S combines superb performance with an unmatched driving experience for day-to-day usability, which is a perfect fit for our dealership and Miami.

Ken Gorin, President and CEO of The Collection

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Boasting true McLaren style, the 570S Coupé has an MSRP starting at $184,900 making this sports car the most attainable McLaren produced. The McLaren 570S is built to perform like no other sports car, and to put its driver at the heart of the dynamic experience.

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Sporting a twin-turbo V8 engine, the 570S asserts 570 PS (562 HP), accelerates from 0-62 mph in 3.2 seconds and reaches a top speed of 204 mph.

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Form and function flow together in the Sports Series. The McLaren 570S is carefully designed to deliver highly efficient aerodynamic and aesthetic performance.

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The low rear deck helps reduce drag, the rear flying buttresses increase downforce and the dihedral-hinged doors channel airflow.

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The unique carbon fibre MonoCell II chassis has been newly designed with a focus on day-to-day usability. Its extremely stiff, strong but light structure enables it to deliver exceptional handling precision.

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Adding an extensive range of additional performance equipment, the 570S also provides carbon ceramic brakes, 17 exterior colours and track-biased Pirelli P-Zero™ Corsa tyres to help deliver a scintillating driving performance even under the toughest circumstances.

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Ugo Colombo & Ken Gorin

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Ugo Colombo & Ken Gorin