1AMFest at Toe Jam Backlot

Photography by Ryan Troy on December 7th, 2019 in Art Basel Miami Beach 2019, Lifestyle, Music

Miami, FL – December 7, 2019 – Local entrepreneur YesJulz and her marketing agency 1AM teamed up with Puma for a “m1AMi” inspired capsule collection in celebration of the return of Puma’s classic Ryder silhouette, and they threw a festival just to announce the collaboration! The festival boasted an electric 1AMRadio curated line up, featuring both a “M1AMI” stage with locally based talent and a “Wynwood” stage for the tourists. DaniLeigh, IDK, Cousin Stizz, Rubi Rose, Smooky Margielaa, Omeretta The Great, Kaylan Arnold, King Hoodie, Hadar Adora, Savannah Christina, Twelve’Len, and more all took the stage in between a line up of DJ sets from the country’s hardest ladies on the decks; New York’s Odalys Pena & DJ Niyah, Texas’s Orange Calderon, Minnesota’s favorite twins Coco & Breezy, and Florida’s own Betty Dawl.