Miami, FL – December 7, 2017 – The House of Creed, one of the oldest privately held fragrance brands passed from father to son since 1760, invited guests for a special Miami Art Week celebration marking the opening of the brand’s third North American Boutique in the newly developed Paradise Plaza within the Miami Design District. Guests including Craig Robins, Lola Ponce, Carolina Lindo, Martha Graeff, Jenny Lopez, Jose Forteza, Karla Martinez and Michelle Badillo gathered within the boutique and surrounding Paradise Plaza to join seventh generation perfumer, Erwin Creed, in celebrating the Creed’s opening. Guests enjoyed Aperol Spritz from a signature Aperol cart and light bites while admiring custom painted Creed bottles by local artist Erik Skoldberg, available for purchase to benefit The Miami Foundation.

Erwin Creed & Craig Robins

Miquel Rifa & Maryjane Claverol

Ray De Leon & Manny Machado

Lana Bernstein, Rebecca Brooks, & Leslie Wolfson

Tuti Bruzual, Monica Pileggi, Valentina Salas, Patricia Bruzual, Mirela Mendoza, & Ana Alexandra Henriquez

Erik Skoldberg & Erwin Creed

Vanessa Dabich, Erwin Creed, & Karla Martinez de Salas

Cata Saldarriaga & Jenny Lopez

Karla Martinez de Salas, Elysze Held, & Jemmy Lopez

Karla Martinez de Salas & Jenny Lopez

Jenny Lopez

Lola Ponce

Angeles Almuna

Erwin Creed & Karla Martinez de Salas

Erwin Creed & Erik Skoldberg

Hector Pardo, Paola Aboumrad, Fernanda Domit, & Mauricio Valdespino

Danie Gomez Ortigoza, Jonathan Torres, Lola Ponce, & Christine Iliffe

Efrain Bueres, Emilie Sobel, & Rachael Proctor

Soledad Lowe & Angie Ferrer Domecq

Susu Cheung & Juan Mayo

Michelle Badillo & Angeles Almuna

Cata Saldarriaga & Jenny Lopez

Erik Skoldberg & Erwin Creed

Karla Martinez de Salas

Christine Iliffe & Jose Forteza