Miami Beach, FL – June 22, 2011 – Last night in Miami Beach at the stunning building design by Frank Gehry, The New World Center, 450 guests gathered to celebrate the launch of The Red Bulletin, a global magazine that brings to life the creative and adventurous world of Red Bull through spectacular photography and feature stories. Music, live art, iPad demos and dynamic life size magazine pages sparked conversation and entertained guests. DJ Africa kicked off the event and later transitioned the music to DJ Irie, while throughout the night LEBO impressed guests with a live painting of a colorful canvas in his signature style.

Several Red Bull athletes flocked to Miami to celebrate the launch of The Red Bulletin including Reggie Bush, Daniel Dhers (X Games BMX gold medalist), female world champion wakeboarder Dallas Friday and world record holder wakeboader JD Webb. Also in attendance were pro football players Zack Crockett (Oakland Raiders) and Michael Greco (Green Bay Packers) who were able to kick back and enjoy the party in their home state while they wait out the NFL lockout.

“It’s great to be associated with a brand that has its finger on the pulse of so many things,” said Reggie Bush. “The Red Bulletin showcases everything from sports to nightlife.”

Reggie Bush

Dallas Friday

JD Webb, Dallas Friday, & Daniel Dhers

Zack Crockett & Reggie Bush

Angelica Uribe, Alfred Spellman, & Jenna Moshell

Meyhem & Suzie Ketcham

DJ Irie

Erik Yehezkel, Matt Werner, & Johnny The Boy

DJ Affect & DJ Irie

Courtney Hubbard, Chris Phasion, & Kiki Gros

Nick Mohnacky, Katie Summers, & Brandon Todd

Nicole Zinke & JD Webb

Patricia Rivadeneira & Ricardo Casco

Raymond Leon Roker & Reggie Bush