QVC Fashion Show

Photography by Seth Browarnik, Justin Namon on September 12th, 2011 in Parties

Dominic Purcell, Annalynne McCord, Cristina Ehrlich, Olivia Munn, Kelly Rutherford, Matthew Settle, & Katie Cassidy

New York, NY – September 10, 2011 – All eyes were on celebs Olivia Munn, Annalynne McCord and boyfriend Dominic Purcell, and Gossip Girl stars Kelly Rutherford, Matthew Settle, and Katie Cassidy who sat front-row at QVC’s annual Fashion Week runway show. Models paraded down the runway wearing the latest designs by Kris Jenner, celeb stylist Cristina Ehrlich, and Marc Bouwer, and other key QVC lines.

“I love watching QVC with my girlfriends…it’s always instant gratification,” Kelly Rutherford said while Matthew Settle added, “You can really give into instant gratification and get the styles you want with just the click of the mouse on your computer!” During the show, I Dont Know How She Does It Star Olivia Munn lighted up when she saw CE by Cristina Ehrlich’s black and white zigzag cardigan, while newly brunette Katie Cassidy’s favorite included a Rachel Zoe faux fur vest and Kris Jenner’s plum tunic. “I like being brunette because there’s more focus on me internally rather than externally,” she said as she posed for photographs with fans in a curve-hugging Herve Leger mini. Meanwhile, Annalynne McCord and beau Dominic Purcell whispered into each other’s ears all night. And while she admitted that Angelina Jolie is her style icon, “I’m a total bargain hunter,” she said. “The thing I love the most about QVC is that it’s affordable and accesible.”

Plus-size model Emme made an apperance on the runway in one of Dennis Basso’s new printed dresses, prompting a cheer from fans in the audience. Post-runway show, guests mingled and sipped on wine and cocktails and were able to see Heidi Klum and Kim and Kourtney Kardashian take the stage to sell their designs live on QVC. Racks of clothing and accessories were on display to look through and try on as well as the latest electronics courtesy of Dell.