Heineken US Open Kick-Off Party at PHD Dream Downtown
New York, NY – August 21, 2014 – What better way to celebrate one of the biggest sporting events of the year than with one of the biggest brew brands in the world. Heineken®, the nation’s leading upscale beer importer, kicked off the 2014 US Open with a star-studded celebration at PHD at Dream Downtown on Thursday evening. Twilight stars Ashley Greene and Nikki Reed along with newest Dancing With The Stars judge, Julianne Hough, came out to relish the festivities. DJ Politik was also on hand killing it behind the decks, getting the crowd of New York tastemakers moving and grooving.
Heineken® has brought back the Heineken House to the 2014 US Open for its 23rd year of sponsorship. Located above the food village, the house will provide an interactive retreat at the USTA Billie Jean King National Tennis Center, with live screenings of the biggest matches, entertainment, activities and ice-cold Heineken. This year, tennis fans can dine on savory sandwiches created exclusively for Heineken House by chef Mario Carbone of the critically acclaimed NYC restaurant Parm and have the chance to compete in “Legend Setter,” an interactive competition for fans to participate in their own off-the-court challenges via a partnership with RecordSetter.com.
Ashley Greene & Nikki Reed
Julianne Hough
DJ Politik & Julianne Hough
DJ Politik
Julianne Hough
Ashley Greene
Nikki Reed
DJ Politik
DJ Politik