Solerno Launches Drink-Play-Love Series
Key Biscayne, FL – June 16, 2014 – To kick off the summer season, Solerno Blood Orange Liqueur launched Drink-Play-Love, a unique platform comprised of experiential cultural events accompanied by Solerno signature cocktails, that will pop-up in cities nationwide through October. The kick-off event of the series began Monday evening at The Ritz Carlton in Key Biscayne with a signature hour-long yoga class dubbed ‘Solerno Sunset Salutations’, led by acclaimed instructors. Following the yoga class, Solerno mixologists lead participants into a Do-it-Yourself Solerno & Sparkling Bar to illustrate the distinguished versatility of the blood orange spirit. Variations of sparkling beverages, garnishes and fruits were provided for guests to mix with Solerno to create a delicious cocktail fit for any palate. Solerno is one of the first liquor brands to dive into the wellness space and through the Drink~Play~Love platform, as the brand aims to educate new consumers and maintain the loyalty of existing ones through this innovative platform.
Amaris Jones
Olga Megrabian & Sabrina Vega
Jesus Salazar & Suzie Ketcham
Katie Wright & Sabrina Vega
Kesha Williams & Candice Stevenson
Ingrid Roberts