Cottage Miami
Miami Beach, FL – September 5, 2013 – When it comes to menswear in Miami, the options are—wait, are there really options? Until the arrival of Cottage Miami, the new boutique nestled in the burgeoning Sunset Harbour area, the pickings were slim, to say the least.
All the more reason for Ariel Burman to introduce his boutique to Miami Beach. From the selection of preppy, surfer-esque brands, high-end photography books and quality grooming products to the vintage dressers moonlighting as counters, Cottage Miami is a different kind of shopping experience for Miami Beach’s male demographic.
Ariel Burman
“I wanted to have a full lifestyle store: grooming products, bags, bracelets, books. You come here, buy something for your coffee table, to go out in to the beach, hair products, it’s a one stop shop really,” – Ariel Burman
Upon first glance through the store’s see-through garage door (which doubles as the display window), customers will take in the cozy aesthetic: A white couch outfitted in blue pillows, a worn canoe suspended from the ceiling, rustic cabinetry, and shelves carefully curated with books, slippers and bags. But it’s the clothes Burman is most excited to introduce his customers to.
After his stint in New York, Burman realized there’s was something lacking in Miami’s fashion market, a market he describes as being a bit more European and less laidback than most beach communities.
“You don’t really see these brands in Miami, a lot of them aren’t represented,” says Burman, who admits the store is an extension of his own wardrobe, even joking the selection of comfy sweatshirts, broken-in tees, button-ups and colorful chinos and shorts could easily be called Burman’s Closet. “It’s something I would wear. I think my style is pretty accessible. And I think other people would wear it.”
Ariel Burman
In fact, he’s confident that once Miami guys are introduced to brands like Alex Mill, Armando Cabral, Billy Reid, Catherine Zadeh, Cuisse de Grenouille, Folk, Monsieur Lacenaire, Officine Generale, Ovadia and Sons, Stubbs & Wootton, Todd Snyder, WANT Les Essentiels de la Vie and Xarifa, they won’t ever look back.
Burman’s personal favorites? “Everyone has something they do very well. Saturdays is known for its sweatshirts and tees. Band of Outsiders’ button downs fit perfectly. With Michael Bastian you can’t beat the quality and fit of the button downs. Stubbs for its slip-ons, Todd Snyder for its tees.”
Ariel Burman
His ultimate goal when it comes to dressing Miami Beach’s males; “Think a little less. Buy wearable wardrobe staples that you can take to the beach and then wear out. It’s not such a process, do it without so much thinking involved.”
Find Cottage Miami at 1784 West Ave., Miami Beach (305.534.9917).
