Miami, FL – April 20, 2024 – Ferraristi were treated to an exclusive glimpse into the world of the Ferrari lifestyle at Esperienza Ferrari, a special event hosted by Ferrari North America, Ferrari of Miami, and The Collection Ferrari at a stunning property located in Coral Gables on Oak Lane. Esperienza Ferrari was designed to offer a tailored and unforgettable driving experience, allowing participants to feel the power and elegance of the prancing horse on the open road.
Upon arriving at the property, customers were greeted by a fleet of vehicles, including the Ferrari Roma Spider, SF90 Spider, 296 GTS, and the all-new 2024 Ferrari Purosangue, Ferrari’s first ever four-door, four-seater car. Test drives were also in full swing, with guests able to sit behind the wheel and explore the streets of Coral Gables alongside a Ferrari Brand Ambassador who assisted them with any questions. The roads were painted red as the cars sped through the streets of Coral Gables. After the test drives, customers were invited to sip on Campari and indulge in caviar while listening to a Cuban bolero band. Those looking to build their dream car had the opportunity to configure their vehicles at the atelier pop-up onsite.