Sugar Factory Grand Opening with Natti Natasha

Photography by Martin Medina on May 11th, 2023 in Celebrity, Lifestyle

Miami Beach , FL – May 11, 2023 – On Thursday, May 11th, Sugar Factory American Brasserie, “America’s most-Instagrammed restaurant” and celebrity hotspot, in partnership with Dominican singer and businesswoman NATTI NATASHA, celebrated its highly-anticipated Miami Beach location at the historic Firestone Garage with an exclusive grand opening.

The VIP party, hosted by NATTI NATASHA, was attended by numerous celebrities and Latin stars including Lele Pons and Guaynaa, David and Isabela Grutman, Clarissa Molina, Leli Hernandez, DJ Irie, Francisca Lachapel, Rodner Figueroa, and many more. Attendees were able to mix and mingle with the A-list crowd while enjoying new cocktails made with NATTI NATASHA’s TASHA Sparkling Rosé, the first sparkling wine to be released by a Latin artist, along with Sugar Factory’s signature American Brasserie menu items.

Located at 1575 Alton Road in Miami Beach, the family-friendly, celebration destination features over-the-top menu items along with new Latin-fusion cuisine, a “Rosé All Day by TASHA” neon wall, and a variety of new cocktails made with TASHA Sparkling Rosé.

Serving brunch seven days a week, lunch, dinner, a late-night menu and its signature cocktail menu, every element of Sugar Factory has been designed to give guests an interactive experience filled with memorable moments. Sugar Factory Firestone offers the largest menu yet, with a variety of over-the-top eats and options for any palate, including sweet and savory brunch every day, quesadillas, paninis, wraps, tacos, fajitas, sushi, burgers, smoothies, smoking goblets, Insane Milkshakes and more.

An adjacent retail confectionery, Toothfairy, will display Sugar Factory’s floor-to-ceiling candy wall with more than 50 types of sweet treats, including a selection of novelty and bulk candy like the brand’s world-famous Couture Pops. The grab-and-go café will feature its own in-house bakery, homemade donuts and pastries, as well as açai bowls, muffins, cakes, empanadas, protein shakes, ice cream and more.