Miami Beach, FL – November 29, 2022 – In celebration of Miami Art Week, together, evian and Soho House hosted an intimate lunch at Soho Beach House’s ‘Beach Tent’ to celebrate the launch of two Iconic French houses coming together for the first time to create the newest limited edition BALMAINxEVIAN bottle designed by Olivier Rousteing. The beautiful design combines the universes of both houses, with delicate light blue lace features and aqua-like droplets inspired by evian’s natural spring water, enhanced with Balmain’s signature embellished details and gold lettering. Drawing on the commitment by evian to achieve 100% circularity by 2025, this evian x Balmain collaboration is an industry-leading example of the alternative ways that we can create value and emphasize sustainability.
Guests included Evian global and marketing executives, evian hospitality partners, VIP influencers and Soho House Members.