Miami Beach, FL – December 7, 2024 – SEGA and renowned artist Romero Britto unveiled the BRITTO x Sonic collaboration at a special launch event at the Romero Britto Fine Art Gallery on Lincoln Road during Art Basel.
This exclusive pop-up experience offered fans a first look at the vibrant collection inspired by SEGA’s iconic Sonic the Hedgehog. The collection features a stunning fine art series alongside a range of fun consumer products, including figurines, t-shirts, hats, keychains, pins, and more. Fans can look forward to purchasing fine art, collectibles, accessories, and apparel from the collection in 2025.