Ricardo Guadalupe, Pelé, & Romero Britto

Miami, FL – April 28, 2014 – Art, fashion and sports collided at Romero Britto’s Wynwood Studio yesterday for the US debut of Hublot’s “Official Watch” of the 2014 FIFA World Cup Brazil – the Big  Bang Unico Bi-Retrograde Chronograph. Brand ambassador and soccer icon, Pelé, joined Hublot CEO Ricardo Guadalupe and artist Romero Britto for the “Hublot Loves Football” campaign’s only American stop. Romero Britto unveiled his specially designed boxes, which will hold each of the 2014 FIFA World Cup Brazil watches. Each football-shaped sculpture was constructed and decorated by Britto himself, the FIFA  Ambassador for the 2014 FIFA World Cup Brazil.

As a Brazilian artist and long time fan of Pelé, Britto was honored to be a part of the global campaign. Hublot, the Official Timekeeper and Official Watch of the 2014 FIFA World Cup Brazil, Hublot wanted to add an artistic touch to the brand and it was a perfect match with Britto. Also a natural fit for the brand, Pelé said “Hublot has always been a part of my life, the time is important to playing football, and the ball has given me everything. It’s the perfect combination.”

Romero Britto, Ricardo Guadalupe, & Pelé

Romero Britto & Pelé

Pelé is not only an ambassador, he’s a god.

Romero Britto

Pelé & Romero Britto

Pelé

 

Hublot has always been a part of my life, the time is important to playing football, and the ball has given me everything. It’s the perfect combination.

Pelé

 

Romero Britto

Hublot’s symbol for the FIFA World Cup is a football painted and decorated by the renowned artist Romero Britto.

Pelé & Romero Britto

Pelé

The portrait of Pelé, the King of Football, reveals his kindness and attests to a strength and fitness extraordinary for his age.

Romero Britto & Pelé

Romero Britto

Romero Britto & Pelé

Romero Britto

Ricardo Guadalupe, Pelé, & Romero Britto

Ricardo Guadalupe, Pelé, Romero Britto, & Roxanne Vargas

Pelé, Romero Britto, & Roxanne Vargas

Ricardo Guadalupe, Pelé, & Romero Britto

Ricardo Guadalupe, Pelé, & Romero Britto

This is the first Hublot timepiece ever produced with a bi-retrograde function along with a central chronograph. This mechanical movement, entirely adapted for soccer fans, allows for the watch to be used to time each half of a game and even can track overtime.

There are two versions: an 18K King Gold model with carbon fiber bezel, limited to just 100 pieces, and a black ceramic version, also with a carbon fiber bezel, limited to 200 numbered pieces.

Both versions of the watch carry the official logo, on the transparent sapphire crystal back, showcasing the brand’s UNICO manufacture movement.

Pelé

Pelé & Roxanne Vargas

Pelé & Roxanne Vargas

Romero Britto, Roxanne Vargas, & Pelé

Alina Shriver, Romero Britto, & Pelé

Romero Britto, Alina Shriver, & Pelé

Alina Shriver & Romero Britto

Romero Britto, Jared Shapiro, & Pelé

Trey Mourning, Romero Britto, & Ricardo Guadalupe

Jared Shapiro & Romero Britto

Pelé, Jared Shapiro, & Romero Britto

Ricardo Guadalupe, Romero Britto, & Pelé

Romero Britto & Pelé

Ricardo Guadalupe & Romero Britto